Back in late 2009 we were approached by Noel Rousseau to help him build an iPhone app. Noel's a former Golf pro and now runs a successful coaching business called Perish The Thought Golf.

Noel's idea was to create an app with a bunch of short, high-quality video tutorials that budding Golfers could watch whilst practicing to teach them fundamentals skills and give them some practical lessons to improve their game. He had met a great software company to write the software, but he needed to find someone to shoot and edit the videos. That's where we came in, shooting 30 2-3 minute videos in HD and applying some graphics and f/x to make the videos "pop."

The iPhone version came out in May 2010 and was featured by Apple as “New and Noteworthy.” The iPad version came out in July and went one better by becoming a “Featured App” on iTunes.